Trend or truth? TikTok Shop and the new chapter of e-commerce
TikTok had already been shifting how people consume content and how brands engage with the public. Now, with the official
Do you know what an e-commerce app is and how it can increase your online sales?
When people talk about growing online sales, many imagine a responsive online store, integrated social media, and well-targeted ads. But
Content Creators: How to Boost Your E-commerce with Strategic Partnerships?
Content creators are gaining more and more space in the digital world, and today, they’ve become strategic allies for brands
Custom App for E-commerce: When Is It Worth Investing?
E-commerce is experiencing a moment where the mobile experience has become decisive in attracting and retaining consumers. In this context,
7 Loyalty Strategies to Turn Your Digital Customer into a Brand Advocate
The digital customer has changed the way brands connect with their consumers. They are not only looking for a good
Cosmetics E-commerce: A Guide to Scaling Sales and Customer Experience
The beauty and personal care market has always been one of the most resilient and profitable, but in recent years,
7 Mistakes to Avoid When Creating a Customer Journey Map
Understanding every step the customer takes during the buying process helps reveal both the successes and the areas for improvement.
Immersive Experiences Impact Online Shopping Habits
Immersive experiences have emerged as a strategic resource to make online shopping not only efficient but also engaging and captivating.
The B2B Commerce Revolution: How Digitalization Transformed Business-to-Business Sales
Business-to-business commerce has always played a central role in the global economy. For decades, it has powered supply chains, connected
Click Test: How to Use This Feature to Optimize Conversions
The click test helps to clearly visualize how visitors interact with specific pages and elements. It reveals points of interest